Learn Practical Marketing Strategies You Can Implement Immediately
The Marketing Lab
The Marketing Lab is a monthly, in-person session designed for Business Owners, Founders, Directors, Managers and Marketers, who want more than just ideas. In just two hours, you’ll:
Work on your specific marketing needs
Learn practical strategies you can use immediately
Get feedback and ideas from others in the room
Discuss collective experiences with your peers
Walk away with useful resources relevant to the topic of the day
These sessions are not a lecture — they are a working session, so please bring your laptop. You won’t just leave inspired — you’ll leave with progress, resources and new connections.
Marketing Workshops & Networking Events in Tonbridge for SMEs
The next session is on May 28th at Tonbridge Old Fire Station 9:30 - 11:30am
The topic is Beyond SEO: Will AI Recommend Your Business?
Join this two-hour networking and learning session to connect with peers, learn practical strategies, get feedback, build meaningful connections, and walk away with useful resources.
Next Marketing Lab: Beyond SEO: Will AI Recommend Your Business? 28th May, 9:30-11:30 at Tonbridge Old Fire Station TN9 1BH
Next Marketing Lab Details
Beyond SEO: Will AI Recommend Your Business?
A practical workshop for SMEs on getting found in the age of AI search
Who it’s for:
Small Business Owners, Founders, Directors , Managers and Marketing Professionals. Will AI Recommend Your Business is especially relevant if you:
Manage your own website or work with external support
Better understand how your business can stay visible in a rapidly changing search landscape
Hear from peers about their use of SEO and AI search visibility
No technical or SEO experience required.
What you’ll learn:
Learn how customers are searching for businesses online today and why visibility now goes beyond traditional Google rankings. We’ll cover what still matters in SEO, how tools like ChatGPT are influencing search, and simple ways to improve your website content and online presence so your business is easier to find.
What you’ll leave with:
You’ll leave with practical ideas you can use straight away, including keyword and FAQ suggestions, completed workshop exercises, and a clearer plan for improving your visibility online. You’ll also receive take-home resources, best practice guides, and a simple website audit template to support your next steps.
Date: 28th May, 2026
Time: 9:30 -11:30 am
Location: Tonbridge Old Fire Station - TOFS, Castle Street, Tonbridge, TN9 1BH
NOTE there is no lift.
This is not a talk about AI search. It’s a practical working session where you’ll:
Identify how customers search for your services
Improve your website content, FAQs and visibility quickly
Create simple content ideas and an action plan you can use straight away
This session is hosted by Tonya Williams, B2B Marketing Consultant with 16+ years experience. Learn more about TNWmarketing.
No jargon. No theory-heavy slides. No prep required. Bring your laptop.
Agenda
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Grab a coffee or tea, get settled, and meet other participants
Set up laptops and download work templates
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Introduction to topic and framework
Guided teaching
Hands-on working time
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Split into small groups
Share your ideas
Get input, feedback and perspective
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Continued Collaboration
Q&A
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Free flow conversation
Join this two-hour networking and learning session to connect with peers, learn practical strategies, get feedback, build meaningful connections, and walk away with useful resources.
Next Marketing Lab: Beyond SEO: Will AI Recommend Your Business? 28th May, 9:30-11:30 at Tonbridge Old Fire Station TN9 1BH
Why are Marketing Labs different?
The Marketing Lab provides an opportunity to network AND learn in a short focussed session with peers interested in the same topics - unlike many networking groups in the area that provide general networking or learning separately. These sessions will be held on the last Thursday of every month, giving you the opportunity to network with peers, expand your marketing knowledge base, and take immediate actionable tactics back.
What you can expect at a Marketing Lab?
The Marketing Lab sessions include:
Relaxed, purposeful networking
A focused, interactive marketing session
Dedicated time to apply what you’ve learned
Small group discussion and feedback
How much do Marketing Labs cost?
The goal of the Marketing Lab is to provide local professionals and businesses with an opportunity to connect with peers and learn. Therefore the cost of these sessions is minimal to make them accessible. They are priced at £45 per person per session.
Join this two-hour networking and learning session to connect with peers, learn practical strategies, get feedback, build meaningful connections, and walk away with useful resources.
Next Marketing Lab: Beyond SEO: Will AI Recommend Your Business? 28th May, 9:30-11:30 at Tonbridge Old Fire Station TN9 1BH
Where Can You Find Us
Tonbridge Old Fire Station - TOFS - Castle Street, Tonbridge, TN9 1BH
NOTE there is no lift.
Directions:
By Train: arrive Tonbridge Station, turn left from main exit and walk along the high street, over the bridge, and past Tonbridge Castle. Take the next left to Castle street. 10-15 minute walk.
By Car: Nearest car park is Upper Castle Field Car Park (13 Bank St, Tonbridge TN9 1HW). 2 minute walk.
Frequently Asked Questions
Join this two-hour networking and learning session to connect with peers, learn practical strategies, get feedback, build meaningful connections, and walk away with useful resources.
Next Marketing Lab: Beyond SEO: Will AI Recommend Your Business? 28th May, 9:30-11:30 at Tonbridge Old Fire Station TN9 1BH
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I run hands-on Marketing Lab workshops in Tonbridge designed for small business owners and in-house marketers. Each session focuses on a specific area such as SEO, AI in marketing, strategy, branding, or lead generation—so you can learn practical skills and apply them during the session.
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These workshops are ideal for small business owners, founders, and marketers who want practical support with their marketing. If you’re looking to improve your visibility, generate more leads, and get expert feedback while working on your business, these sessions are designed for you.
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These are working sessions, not lectures. You’ll actively work on your own marketing during the workshop, get feedback from peers and experts, and leave with real progress—not just ideas. You’ll need to bring your laptop so you can implement as you go.
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You’ll leave with practical outputs you can use immediately—such as more efficient working practices, clearer messaging, a defined target audience, and a simple marketing plan or next steps. The focus is on making real progress during the session so you can apply what you’ve learned straight away.
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Yes. Many sessions include topics like SEO, AI in marketing, and lead generation. The focus is on helping you improve efficiencies in your marketing practices, your visibility in search and apply modern marketing approaches in a practical, easy-to-understand way.
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Each session is a two-hour mix of learning, practical implementation, and networking. You’ll connect with other business owners, work on your marketing with guidance, get feedback, and leave with useful resources and clear next steps.
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My workshop is a hands-on half-day session for small business owners who want to be found online; on Google, ChatGPT, Gemini, and other AI tools. You'll leave with a practical content plan, not just theory.
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Most businesses start to see measurable changes in Google rankings within 3-6 months. AI tools like ChatGPT and Gemini update their knowledge regularly, so well-optimised content can appear in AI answers within weeks of being indexed.
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The workshop costs £45 per person and runs for two hours in Tonbridge. You'll leave with an understanding of how your clients search, the difference between SEO, AIO, GEO, an AI visibility worksheet, and the presentation, providing a complete beginners guide to becoming visibile on digital search.
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YouTube videos give you general information. My workshop gives you a plan built around your specific business, your customers, and your website — with peer feedback from other local business owners in the room.